The Squidoo Secrets training call was awesome. Bob Jenkins from Squidoo Secrets came out to help me and offer his advice on Squidoo.

I had a little problem setting up the recording of the call, but once we got started everything went well. We talked for a few minutes on why you should Squidoo. I showed some search engine rankings where squidoo “lenses” are showing up in the top 3 results for some searches at Google.

We then got into the business of making a lens. Bob suggested that we really focus on three things when making a lens.

1. Pick a url for you Lens by trying out several. Just type them in as in http://www.squidoo.com/keyword and see what is available. I suggested using the Google Keyword tool to help you find keywords on the topic you are interested in.

2. The next step is your title and Bob suggested taking a lot of time to compose a keyword rich title for your Lens. Something interesting to people but keyword rich so that search engines will love it.

3. The next step is to pick several tags or keywords for your Lens. One thing I didn’t realize was that when searching for other sites on Squidoo they only search the keyword tags. They don’t search the content. In this step you can pick 3 additional keywords for your Lens. Once you have created the Lens you can click in the right hand column to add more keywords. He suggests you add as many as you can think of. You can also use the Google Keyword tool to help you come up with some other ideas for keywords to add to your Lens.

The call went on and we covered a bunch of other topics, which I won’t get into at the moment.

However if you’d like to learn more about Squidoo make sure you check out Bob the Teacher’s Squidoo Secrets.

I’ll try and post a few more tips here over the next few days as well…

Regards,
Ben Fitts
The Custom Card Guy

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