A few months ago I mentioned a great new tool called Crazy Egg which allows you to track visitors to your web site. (see previous Crazy Egg post here) The most interesting thing they do is they allow you to track which parts of your web site someone clicks on. This is done in a heat map so you can see where people click, and which parts of your site are clicked on the most.

This means you can see specific words or links on your site that are working well, and also links that aren’t working well. It’s amazing that ANYONE can do this. This used to be expensive but now ANYONE can do it with Crazy Egg.

We just released a new video on Crazy Egg and their web site heat maps.

- Ben Fitts

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