When I was chatting with Big Al last Wednesday he used a great analogy to describe prospecting.  He compared prospecting for your MLM to a roulette wheel.

You see a Roulette wheel has 38 spaces. 36 numbered spaces from 1-36 a 0 and a 00 space.

Prospecting in your MLM is like playing Roulette.  Sometimes the ball lands on your number.  Often times it doesn’t. Sometimes when you talk to a prospect they sign up on the spot.  Sometimes in Roulette you get lucky and sponsor the person on the spot.  Often times it takes 2 or 3 or more times before you get the prospect to sign up.  Sometimes you miss and you have to keep trying over and over again.  Maybe even a dozen times or more.  Sometimes you give up before you win.

This is a lot like playing Roulette.  Sometimes you hit the number quickly. Sometimes you hit it after a few tries.  Sometimes you play over and over and over again and just can’t seem to hit the number.

Often times when people come to us and tell us they want to replace their full time income with their MLM they are being unrealistic.  They only talk to one or two people a week.  It’s like the Roulette wheel.  Sometimes these people aren’t ready and you have to keep following up with them week after week after week.  But if you are only talking to one or two you probably aren’t going to sign up anyone this week and probably not next week either.  You might be lucky and sponsor one a month.

You see if they want to grow their business RAPIDLY and replace their full time income they need to sponsor at least one person a week and probably two.  But if you have a 1 in 38 chance you can’t sponsor one person a week.

However what if you threw 38 balls onto the roulette wheel. Your number would come up every single time.

If you want to grow fast in your MLM enterprise you need to talk to more people.

SIMPLE.

Just talk to more people!  If you’re talking to 30-40 people a week the odds are you’re going to sign up at least one of them!

What do you think? Do you think Big Al is crazy? or do you agree with him?

- Ben Fitts

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