Dear Reader,

In my first article on MLM Marketing Systems I wrote about how most marketing systems only promote the expert. They don’t really help you build up YOUR expertise in the eyes of the prospect.

Before I get technical and talk about how to make your own MLM Marketing System that builds up your TEAM I want to talk about another flaw. Another flaw in these MLM Marketing Systems is you still need to know how to promote and market them.

Sometimes when I talk to someone on my team they start telling me about how they are going to use a system to generate leads for their business. They tell me about how great this system is and how it only costs $50 a month… SURE the system itself may work well at converting prospects but for $50 it isn’t going to include marketing. YOU still have to market it.  YOU have to promote it.  You have to learn some basic marketing and you have to learn that marketing regardless of what system you use. This is one reason why people fail in network marketing is they don’t ever learn the “marketing” side of things.

Often times I tell these people on my team that instead of marketing some system, why don’t they market our opportunity directly!  Why don’t they use the tools we already have in place for our business. If you’re going to have to pay to market something why not market our web sites and tools instead of marketing something else.  Usually they’re marketing some system to generate leads for some system, THEN marketing their business.  It seems to me like that defeats the purpose. They’re basically promoting two things at once.

I understand why they do it.  I understand some companies don’t have good marketing web sites. I understand marketing some MLM marketing system might be easier because it converts prospects better… But I just wanted to throw out a warning.  If it sounds too good to be true it probably is.

If someone tries to pitch you on a MLM Marketing System and tells you it will automatically generate leads for you, you should expect to pay a lot more than $50 a month. If you’re spending $50 a month there won’t be any money in it for them to advertise your web site for you. You have to expect to go out and market that web site on your own.

If you do learn some basic marketing techniques it can benefit you 10 fold. No matter what business, marketing system, or whatever you want to promote you will always have these skills.

Don’t buy into the hype that these systems will do everything for you. If they did there wouldn’t be people quitting network marketing. They’d all be wealthy.  If you could just pay $50 a month for a web site and be a millionaire, wouldn’t everyone be millionaires?

- Ben Fitts

PS. I have to admit that I do teach internet marketing so if that changes your opinion of my article so be it.  However I think anyone with common sense can see the truth in what I wrote

MLM Training > mlm marketing system > MLM Marketing Systems Part 2