Several people are very angry with me over my comments about Kooday.
A couple people complained that I called it PPC. Sorry about that. Let’s call it PPK. It’s a new business model so not sure what to call it. You aren’t paying per click but like PPC you are buying keywords. If you don’t want me to call it PPC or PPK you tell me what to call it and I’ll start calling it that.
I stand by my judgment that Kooday is at least a rip off if not a downright scam. They are at least selling a product that doesn’t exist. They are at least exhibiting some suspicious behavior that you should be wary of.
No one has refuted my statement that Kooday doesn’t HAVE a search engine yet. Yes they are selling keywords but they don’t have a search engine yet.
All you have to do to have a search engine is license an existing search engine. There are companies out there that specialize in this. I saw an advertisement earlier for a company that licenses search engine software starting at $350 a month. What I don’t understand is how can they be selling ads for a product that doesn’t exist yet? Shouldn’t it be easy for them to have a search engine? Don’t they have the money to license some software? Sure the $350 software might not work for them, but the point is that there are options available!
A few people told me that Kooday allows refunds. This led me to do further investigation. Kooday’s terms of service say :
Kooday has the right to amend or add to our terms and conditions as it deems necessary and can enforce changes that affect its business plans at any time. Due to the type of services that Kooday offers no refunds will be given. If your account has been terminated because of infractions of our terms or conditions then no refund will be given.
There are a couple of concerning elements there. You can mantain the rights to change the agreement but you have to state how users will be notified of the change. You also should include contact information. If you look at some of the web site approval services these are things they require that are suspiciously absent from Kooday’s terms and conditions.
Second of all Kooday says in their terms and conditions that they do not allow refunds. That seems to go against what everyone else is saying about Kooday allowing refunds. At the very least it shows that Kooday could change their policy at any time since you’ve agreed to the terms and conditions that say you are not able to get refunds.
Another concerning thing about Kooday is they lack contact information on their web site. If this was a legitimate business they’d have customer support information, contact information, a link to their helpdesk, and even a toll-free number. Heck I’m a one man show and I even put my phone number, skype, email, etc on my web site.
Why when I click the about Kooday button does it only take me to a sales page pitching me on buying keywords? Why doesn’t it have any information on the company, the founders, etc?
Am I the only one that finds these things disturbing about Kooday?
Maybe Kooday is totally legitimate. Maybe they just are new business people. Maybe these are issues they aren’t aware of.
Are you really sure you want to promote them? Are you sure you want to associate your name and reputation with a company that has this many risk factors?
Not me. I agree with Janet Legere. I’d rather wait 6 months to see how this pans out. If it is a legitimate business I can still hop on board 6 months from now. I can still buy some long tail keywords.
Disagree? I’d love to hear your opinion.
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