Hello new readers!
In the past few days our readership has jumped due to some of the publicity and links we’ve been getting.
I thought it might be a good idea for me to introduce myself to those of you that might be reading this blog for the first time.
My name is Ben Fitts and I’m a full time network marketer. I’m a distributor in a company just like all of you. This past summer in July 2007 I was able to leave my job and go full time in my business. My business is Send Out Cards and the brand I’ve been building for myself is the custom greeting card guy. In Send Out Cards depending on bonuses and such I’m ranked anywhere from #28 money earner to number 52. That’s out of well over 30,000 distributors.
I am a writer for the Network Marketing Magazine. I also have written several ebooks on network marketing and MLM. Some of these ebooks are from back when I did offline marketing. Now I’m focusing more on online marketing.
I’m not a big time sales guy or “front of the room” speaker. I have done it and I do work hard learning sales and marketing. I even took a couple of telephone sales jobs back in the day to get better at speaking with people on the phone and “selling”. I feel that my real expertise is in training and building systems (like marketing web sites) for my team to use.
One of the areas of expertise I’ve been developing is having leads seek me out instead of having to buy and call leads. I don’t have to worry about the “do not call” registry because I only deal with people that have already expressed interest in my product. I’ve written about this a few times on my blog in the past. It’s called positioning yourself as an expert so that people will come to you.
Many times people are afraid to position themselves as an expert. They’re afraid someone might realize they aren’t an expert.
Balderdash! That’s silly! Here’s the real deal. It’s easy to position yourself as an expert.
If you can make your own web site or blog you’re probably ahead of at least 50% (maybe more!) of the people interested in joining your company.
If you read three books on a topic you know more than 90% of the people out there!
If you write a book (or ebook) you’re ahead of 99% of the people out there! (and you can PAY someone to write one for you!)
These are some simple tasks you can do to position yourself as an expert. And there are other ways too. How about interviewing experts on your topic? Guess what? People begin to associate you with those experts and therefore they begin to see you as an expert.
These are some easy ways you can begin to position yourself as an expert in your topic.
In the next few days I’ll write some articles and go into further details about how you can do this.
Regards,
Ben Fitts
The custom greeting card guy
Popularity: 24% [?]
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