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Network Marketing Lessons from American Pickers on the History Channel

american pickers logo 2 150x150 Network Marketing Lessons from American Pickers on the History ChannelDear readers,

I find that we can occasionally learn about network marketing and social media marketing from traditional media.  This week I’m going to share some great network marketing lessons I picked up while watching American Pickers on the History Channel.

I’ve written in the past on social media marketing lessons we can get from professional poker players, Major League Baseball, and the Voice on NBC.

This time we’re going to take a totally different course. We’re going to talk about the tv show, American Pickers and how Frank & Mike would make great network marketers.

I’m visiting my parents for a few weeks because my dad had surgery and my business allows me to take time off and travel as need be.  Thank goodness I’m a full time network marketer and don’t have a J.O.B.  My dad and I were watching the History Channel today and one of our favorite shows, American Pickers came on.

American Pickers is a tv show about Frank & Mike who are “pickers”. They basically pick through what most people consider junk . Frank & Mike find antiques and collectibles that they buy and resell.  They help people who have amassed too much stuff get rid of some of their extra stuff icon smile Network Marketing Lessons from American Pickers on the History Channel Sometimes the people are emotionally attached and don’t want to sell.

In the episode I saw today Frank & Mike bought an old Phillip Morris tobacco sign. It is a massive sign with the Phillips Morris boy on it, and had a waving automatic arm.  One of the things that Frank & Mike said was people often ask them how they got the people to sell these outrageous collectible items.  Mike’s response was “We ask”.

That’s a great network marketing lesson so let me repeat it for you.  When asked how they get people to sell the items Frank & Mike said they simply ask the people if they’d be willing to sell.

How often in our business are we too afraid of someone saying no to ask them if they want to join our business.  That’s a great tip from American Pickers.

But there was more.  Another great MLM tip was when Frank & Mike found a lead. The guy’s name was “Bear” and he was an old carnival guy that had a bunch of stuff they’d love to buy. However he wasn’t willing to sell anything to Frank & Mike on that trip.  So what did Frank & Mike do?

They wrote Bear’s name and telephone number on the chalkboard back in the office.  You see they have a hot prospects chalk board in their office. Every time they’re back in the office they see the names on the chalkboard and it gives them motivation to call their prospects back.  They said they call their prospects back, every week, until the prospect tells them to stop calling.

That’s another great network marketing lesson.  Put your hot prospects on a list where you can see them daily. Then use that list as a reminder to call your prospects back EVERY WEEK until they tell you to stop calling them or join your business.

I think Frank & Mike would be great network marketers.  They understand that the first step is to ask for the sale. The second step is persistence.

What other traditional media do you get network marketing lessons and MLM tips from?

- Ben Fitts

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Filed under : Home Business Blogs
By Benjamin Fitts
On January 5, 2012
At 5:48 pm
Comments : 4
 
 

Prospecting for Customers

40ways 120button Prospecting for CustomersDear readers,

After a month long vacation my 40 Ways to Grow Your Business webinars are back!

This week’s topic is: Prospecting for Customers

Wednesday September 7th
9 PM Eastern / 8 PM Central / 7 PM Mountain / 6 PM Pacific

Register for the webinars online at:

http://www.40waystousecards.com/ben

This week we’re talking about prospecting for customers:

  • Building Your Mailing List
  • Making Cold Calls Warm
  • Expanding Your Network
  • Growing Your Customer Base
  • Getting Past the Gatekeeper
  • and more…

You’ll probably want to take notes as some of these strategies are very unusual and creative:

Join me Wed. Sept. 7th at 9 PM Eastern / 6 PM Pacific.

Register for the webinar here and I’ll send you email reminders each week so you don’t miss it!

- Ben Fittsикони

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Filed under : Business Plan,Send Out Cards
By Benjamin Fitts
On September 6, 2011
At 2:59 pm
Comments :1
 
 

What is the WORST thing you can say to a prospect?

This applies to every one of us no matter what MLM business we are in.

What is the WORST thing you can say to a prospect?

After someone takes a look at your web site or your DVD what is the one wrong thing we all say, that instantly takes your prospect out of action.

Your prospect could be pulling out his credit card to sign up. You say this one phrase and suddenly your prospect puts his credit card back in his wallet.

This is part of a training series I put together for my team which gives them exact phrases to use (or not use) when speaking about our business to prospects.

What did you like best about the video?

- Ben Fitts

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Filed under : Home Business Blogs
By Benjamin Fitts
On September 1, 2011
At 6:03 pm
Comments : 2
 
 

Do you make cold calls? Or do prospects call you first?

cold call 150x150 Do you make cold calls? Or do prospects call you first?Dear Readers,

Do you make cold calls?

Or do you have prospects calling you first?

Yesterday I get a phone call early in the morning. I actually woke up to take the call (I work for myself from home so I don’t use an alarm clock unless I have a meeting or am traveling.)

I answer the phone and it is a guy cold calling me to sell me some social media system.

Hello? Really?

He’s selling a social media system but he is calling me on the old fashioned telephone to prospect me?

Ironic.

I won’t go into too much detail about the call. I don’t want to offend anyone but it was really funny to me that someone cold calls me offline to sell me a system to market using social media online.

  • Why isn’t he using the system he is trying to sell me?
  • If he was doing so well in social media, wouldn’t he be able to attract people to him?
  • Wouldn’t he be connecting to prospects on social media platforms?
  • Wouldn’t other prospects be seeing his success and willingly calling him first to find out how he is doing it?

Be wary of gurus selling you a system they aren’t even using!

You see this guy was a smoke and mirrors guy. He sells you a system for social media because he knows social media is hot. He actually doesn’t understand social media and doesn’t know how to market on social media.  This is also why he is selling this system.  He may not even know if it works. He just knows this is a hot topic and even a bad salesman can find a few gullible people to buy a system from him because social media is hot.

What I teach in my Nichework Marketing webinars (there is a webinar today at 1 PM Eastern.) is to get prospects calling you.  It starts with finding your niche.

This guy’s niche was social media but he had less than 500 followers on Twitter. I couldn’t even find a Facebook fan page for the guy. (And he’s selling a social media course!)

If he picked a niche and did a better job of positioning himself as an expert, he’d have had a lot of people calling him.

He approached me by claiming to be a distributor in my company… yet I never heard of him. You see I AM one of the top distributors in my company. I knew he was lying.

If he was telling the truth… If he was a top distributor in our company… He would have a lot of people asking him how he did it.  People would call him and ask to learn his secrets.

If you’d like to know more about finding your network marketing niche, and positioning yourself as an expert so prospects call  you first…. Join me for a free webinar, every Wednesday where I teach the basics of “Nichework Marketing”.

- Ben Fitts

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Filed under : Nichework Marketing
By Benjamin Fitts
On July 20, 2011
At 10:59 am
Comments :Comments Off
 
 

Find Out How to Get Past the Gatekeeper & More

40ways 200button Find Out How to Get Past the Gatekeeper & MoreDear reader,

Would you like to know how to get past the gatekeeper?

This week we are starting our 4 week teleseminar series over again.

Over the next 4 Wednesdays we’ll be talking about strategies for
growing your business, getting more customers, developing customer loyalty, and generating customer referrals.

This week’s topic is: Prospecting for Customers

Wednesday February 9th at 9 PM Eastern, 8 PM Central, 7 PM Mountain,
6 PM Pacific time.

Register online to get email reminders so you don’t miss it.

We’ll cover topics like:

  • Expanding Your Network
  • Building Your Mailing List
  • Making Cold Calls Warm
  • Get Past the Gatekeeper
  • Getting Your Existing Customers to Give More Referrals
  • and more!

This will be a teleseminar but you can also listen/watch over your computer as I will also have slides for you to watch. (International users can even skype in!)

You can register to join us at:

http://www.40waystousecards.com/ben

You won’t want to miss this!

- Ben Fitts

If you enjoyed this post get free updates via email or RSS here.

Filed under : Network Marketing
By Benjamin Fitts
On February 7, 2011
At 3:29 pm
Comments :Comments Off
 
 
 
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