Hi everyone,

Sunday February 22nd there is a GREAT Free Webinar for MLMers looking to generate more QUALITY leads.

This is the Free Robert Kiyosaki CD program where people can request a free copy of the Robert Kiyosaki interview about the perfect business opportunity.

With this tool I generated 22 leads last month. All of whom have purchased a free audio cd (they paid for shipping) and have given me a real physical address (because they are receiving a cd by mail.) Then I have a 5 card follow up campaign I implement using Send Out Cards to follow up with them.

I encourage ALL of you to get on this webinar Sunday, February 22nd.

Click here to reserve your seat now before they are all taken!

And if you have any questions about the program, how it works, how I’m promoting it, etc. Just leave a comment or use the link on the right to contact me.

- Ben Fitts

MLM Training > robert kiyosaki

Hi everyone,

Frequent readers of this blog know that my company was featured in Success from Home magazine in October 2008.  I’ve written about marketing ideas for the magazine several times in the past: See Part 1, Part 2, Part 3

One of the marketing ideas I had was to create a lead capture page offering free copies of Success from Home as a way to generate prospects for my business.  I’d send them the issue featuring my magazine.  I’d be building my “list” and I’d be able to show off the magazine which offers me a ton of credibility.

At first it looked like this would be really successful.  I almost immediately began to get prospects for my business.  Unfortunately many of them were not qualified.  I ran into quite a few problems:

1. People looking for the magazine featuring their company, not mine.  They thought they could simply request free copies from me.  They didn’t even bother to read the web page that clearly said they were ordering copies of the October 2008 issue featuring my company.
2. People who just wanted to get a free copy of a magazine but weren’t interested in the business.
3. People who were already talking to someone else in my business, but the time my follow up system kicked in they had joined someone else!

As you can see there have been quite a few obstacles.  Several times I’ve run into people that were already talking to someone else in my company.  By the time the magazine and follow up cards reached them… and by the time my email and phone call follow up system is in place they’re signed up.

Not to mention the people who are requesting copies of the magazine from other companies.  Many of them didn’t bother to tell me that. So I wasted $8 on each of those.

Needless to say I have decided to stop leading with free copies of the magazine. I’d rather lead with something else like the free Robert Kiyosaki CD.  That CD is free for me to send them, they just pay for shipping and because I have referred more than 3 people, I’m getting my stuff for free. This helps me qualify the prospect and even if they have another business perhaps they’ll want to join the free Richdad CD through me…

I’m going to keep leading with the free cd for awhile and see if my results get any better than leading with Success from Home magazine.

As always I’ll keep you posted of my success.

- Ben

MLM Training > robert kiyosaki

Two weeks ago I wrote about a new marketing tool I discovered courtesy of my friend John Milton Fogg.

The marketing tool is a lead capture page which promotes a free audio CD from Rich Dad Poor Dad author Robert Kiyosaki.  The cd talks about the importance of owning your own business and how network marketing is a very affordable way to get started and learn business.

I haven’t pushed a lot of traffic to it, but what I have done is pretty promising so far.  I have sent 46 hits to the site and 3 of them converted. They “purchased” the free cd.  I say purchased because they do have to pay for shipping and handling.  So this means roughly 1 in 15 hits are converting into a prospect.

That’s pretty darn promising and I am going to send some more traffic to the site to see what happens.

Meanwhile they are holding a Webinar for affiliates on how to use the Free Robert Kiyosaki CD.  The webinar is Sunday November 23rd.  If you’re curious about how to use this marketing tool then click the link above to register for the free webinar.

I think you’ll be pleased!

- Ben Fitts

MLM Training > robert kiyosaki

Here is an idea for the new Robert Kiyosaki free cd. (author of Rich Dad Poor Dad)

Since Robert Kiyosaki is so well known and has a publishing company with lots of books.  How about making some business cards with your URL to give away your free audio cd.  Then go to the local bookstore and go to the business section and start putting your business cards in the books.

Rich Dad Poor Dad

Cashflow Quadrant

Own Your Own Corporation

The Business School for People Who Like Helping People

Etc.

Don’t you think you’d get a few leads?

What about going to the local Robert Kiyosaki events.  Right now they are going around the country holding stock investment seminars.  RK has some new software I think he’s trying to sell so they are hosting free seminars.  What if you went to the local seminar and passed out business cards offering your free Robert Kiyosaki cd?

What other ideas can you come up with for marketing with the Free RichDad cd?

- Ben

MLM Training > robert kiyosaki

Did you guys see that there’s a new web site offering a free audio CD from Robert Kiyosaki as a tool to generate leads?

It works like this.

People go to this web site and see a professionally designed sales page offering to tell them how the rich get rich. It has several photos from Robert and offers the audio cd a $11.97 value for free.

The people click the link and are taken to the form to order the cd.  They pay $3.44 in the US for shipping and handling. The cd is free. You don’t pay anything and the prospect only pays for shipping.

See an example here: http://www.benfitts.com/recommends/freecd

You’re then building a list of prequalified candidates who are getting 3rd party credibility from Robert Kiyosaki aka. Rich Dad Poor Dad.

The system costs $30 then $19.97 a month after that.  They ship an unlimited number of cd’s for you for that price. And of course there’s an affiliate program.  Recommend 3 people to use the system and you get your cd’s free.

It was pretty much a no brainer and I signed up right away and am putting links up on all my web sites.

I’ll keep you posted and let you know how well it works for me.

- Ben Fitts

MLM Training > robert kiyosaki