Let’s ruffle a few million feathers
Take the average health and wellness MLM. (I say average, not all.)
The average health and wellness MLM is built upon a super vitamin and cool new weight loss product. The idea is that you take the vitamin and you’ll be healthy. Or you take their weight loss product and you’ll lose weight. These are ways to treat symptoms of a problem (bad health.) They are not meant to put you permanently in good health.
“Teach a man to fish and you feed him for a day. Feed a man a fish and you feed him for a lifetime.” – ancient proverb
If you teach proper health and wellness then there is no longer a need for the product. These companies don’t really want their clients to develop proper health and wellness. If they did they’d go out of business.
For example. A friend I met networking tried to sell me their wellness product. They have some great vitamins. I’m sure they work well. I like the science behind the product. However, for me personally, I’d rather get healthy the right way. I started juicing again. I know I’m getting a healthy dose of vitamins and I can add superfruits and vegetables to prevent cancer and heart disease. In my opinion it is a better long term way to get healthy long term than taking a supplement especially if I do it at least once a day.
I know millions of people are involved in health and wellness MLM companies. Many of them make a very good living from the business. Heck I’ve even used a lot of their products.
In my opinion one of the thing that separates Send Out Cards as a business is we don’t just treat the problem. We are actually teaching right behaviors. We not only provide a tool for a business person to follow up with their clients, but we’re teaching them the right reasons to do so. We’re teaching sound business philosophies to help business owners develop customer loyalty and generate referrals. Yes we sell a tool to help business owners accomplish this. However, even if one of my clients cancels their account with me, they will have learned how to improve their business communication.
There are other MLM companies like this. I don’t think Send Out Cards is the only one. For example Numis teaches buying and selling of silver coins. Silver is an investment tool. Even if you cancel your Numis account you can continue to buy silver for investing. No I’m not affiliated with this company. I would buy silver direct and not through an MLM. I just use it as an example of the kinds of MLM companies that actually solve problems and not just treat the symptoms.
I know I probably struck a nerve with some of you who are in health and wellness companies.
Let’s here what you have to say! Leave a comment below and let me know!
- Ben Fitts
PS. MANY people in my business are also involved in health and wellness (including several leaders on my team.) I fully expect some of them to crIf you enjoyed this post get free updates via email or RSS here.